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Scent premiums

Olfactory give-aways and premiums significantly increase brand experience and attention and memory value

Brand experience and brand awareness can significantly be uplifted with brand specific scented premiums and scent give-aways. Consumers appreciate and value (free) fragrance gifts which they can use in their home, car and office. Furthermore consumers are continously reminded to the product on as well a conscious as an unconscious level. This results in a top of mind positive brand awareness and a heightened purchase willingness on the shop floor.

Examples of olfactive premiums and give-aways are:

  • Scent emitting neckhangers attached to the product
  • Reed diffusers with rattan reeds
  • Scent sachets for droors and closets
  • Scented candles
  • Car air fresheners (automotive perfumes)

scent the brand

Scent premiums

Effective instore activations can include a free scent sachet, reed diffuser or a car perfume application which consumers receive as a free gift when they buy two products of a leading brand. It strengthens brand memory value and brand value through through its handyness and continuous use by consumers.

Fragrance sachets


A perfect scented give-away for instore FMCG brand promotions. For example: ‘Buy 2 products & receive a free branded fragrance sachet’. Custom produced with your brand’s logo and perfume(s).


Scent neckhangers

Continuous scent emitting sachets produced in a custom-made shape that fits the bottle or packaging of your product. Fully brandable with custom made artwork.


Scent pouches

Continuous scent releasing pouches are very much suited for fashion labels and washing detergent brands as a scented give-away. Custom produced with your brand’s logo and perfume(s). Available in a variety of sizes and materials like cotton, silk, ECO materials and blends.


Car air fresheners



Custom-made branded air fresheners as a give-away. Also suited for B2C sales. 

Brand growth

How can scented give-aways and premiums stimulate the growth and turnover of your brand?

Popular and liked

Useful olfactory gifts are valued and used by consumers.

Brand experience

Brand experience is significantly increased since consumers are exposed on a regular bases to your brand scent.

Social media

Experience shows that an original and handy scented give-away is being shared on social media channels.

Safe for everyday use

We supply custom made safety sheets (MSDS) to ensure the safety of the scent applications.

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